Is investing in satellite radio equipment for in-store music systems worth it? Considering shoppers make 66 percent of their buying decisions after they enter a store, we believe the answer is a resounding yes.
Think about this for a moment. You are in the china section at an upscale department store, and all of a sudden you hear hip hop music pumping from the ceiling tile speakers. Does that inspire you to purchase fine china? Probably not. More than likely, this type of in-store music would distract you and possibly run you out of the store. Along the same lines, if you are in a motorcycle store, you wouldn't expect to hear classical music. Something like power rock may be more appropriate. In the past, in-store music systems were not always a warranted expense. However, studies continually make it apparent that music plays an important role in your customers' overall shopping experience.
If you still aren't sold on satellite radio equipment, think about this. Control. Satellite radio equipment puts control back in your hands so you are no longer at the mercy of the local radio station. How many times have you said to yourself, what in the world are they playing on this station?
At Muzak, we call our primary satellite radio equipment solution Encompass LE. This satellite radio equipment solution provides a full range of content options and incredible control and flexibility. We carry a wide variety of commercial ceiling speakers that blend seamlessly with just about any business. Automatic 'dayparting' of music and voice elements are just one component of our satellite radio equipment. Dayparting is a broadcasting term that simply put means dividing the day into several parts, during which a different type of radio programming or television programming genre is aired. This means that you can vary your in-store music systems program based on who you expect to be in your store at any particular time. For example, if you own a clothing store that caters to women of all ages, you may decide to set up your in-store music systems to play adult favorites for the first part of the day. As school lets out and you notice your customer demographics changing, you can switch to something like our Hitline program, which includes songs that are currently hot on the charts.
Our satellite radio equipment technicians (Sound Architects) take great pride in providing the best commercial sound system installation. We offer flexible satellite radio equipment installation schedules, professional satellite radio equipment craftsmanship, multiple location rollouts, acoustic modeling and design, satellite radio equipment system upgrades, commercial ceiling speakers and complete satellite radio equipment systems integration. Muzak is here to help, no matter what your satellite radio equipment needs may be.
When you contact us to learn more about our satellite radio equipment, we will explain in detail all the satellite radio equipment options available to you. For example, we offer a wonderful selection of ceiling tile speakers from famous makers such as Klipsch, Bose, Atlas, and even our own line we aptly named Heart & Soul.
We continue to improve our product as new technology emerges. In addition to satellite radio programs, we also offer satellite television programs. Our satellite radio equipment has been integrated with the DISH network to create a commercial quality satellite television experience. We deliver what you want, when and where you want it. So whether you represent a doctor's office, a clothing store, or a bank that has televisions for customers to watch while they wait, we have a program to cover you. If you represent a bank, we offer news and financial packages that include channels such as CNN, CourtTV, and MSNBC that would be relevant to your environment. If instead you represent a doctor's office, one of our public viewing packages that includes channels such as Animal Planet, Bravo, and ABC Family might be a better fit.
If you are ready for satellite radio equipment, give us a call. Once we about your business and goals, we can recommend the best satellite radio equipment to accomplish them. Every company has a sound and a voice, and we will work to find yours. We offer custom solutions because we just don't believe in a "one-size-fits-all" philosophy. Muzak is in business to provide in-store music systems that leave you and your customers with a lasting impression using the latest music, voice, and sound system technology.
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